Share what makes us

SHINE

Share what makes us

SHINE

A word from our CAO

To kick things off, we have a special message from our CAO about the importance of this project.

We believe true greatness comes from within.

Your voice is what makes the City of St. Catharines shine—and we want to hear it.

We’re starting something exciting at STC

And it’s all about understanding what makes working here special. This project is your chance to share your thoughts, your experiences, and your ideas.

Together, we’ll uncover what makes us unique as a workplace—our corporate values and the qualities that define who we are through our Employee Value Proposition (EVP). Your voice will help tell the story of what makes us shine, not just to each other, but to everyone who wants to be part of what we’re building here.

Because great workplaces start with great people—like you! By uncovering what matters most, we can:

  • Celebrate what makes STC a great place to work.
  • Bring more amazing people onto the team.
  • Build programs and tools that support how we work and grow together.

How will this benefit you?

This is about making STC the kind of workplace where everyone feels proud to be part of the team. By sharing your insights, you’ll:

  • Help us highlight what makes STC a standout place to work.
  • Ensure we can hire more great people who share your passion and values.
  • Shape tools and programs that reflect what’s important to you.

Where are we now?

1 Stage 1 2 Stage 2 3 Stage 3 4 Launch
1

Research & Development

January – May 2025

We’ll gather your insights through surveys, focus groups, and leadership interviews.

2

Creative Development

June – September 2025

We’ll bring our findings to life through visuals, messaging, and programs.

3

Rollout & Implementation

October – December 2025

You’ll start to see everything come together with refreshed tools, values, and branding.

Thank you for your interest in the video and photo shoots. If selected you will be notified at the contact information provided with further details.